The Million Dollar Belt
Ok, Mompreneurs out there and anyone else for that matter, have you ever thought you had a million dollar idea? And then what happened?
Two sisters and moms of 5 between them, did have an idea in 2004 and today that idea is belting out a tune of over $1million in sales nationwide. It’s called the Myself Belt and is a one-handed, easy closing belt that fastens with velcro instead of the usual buckle belt we’ve worn forever.
Believe it or not, there was no such creature on the market until Danielle Bahr Eason and her sister Talia Bahr Goldfarb put their heads together to fill the market void.
The idea came when Talia was potty training her little boy and needed a belt that both she and her kid could “unfasten in haste when it was time to make waste.” You can sympathize right? A little one has to go potty(right now) but has a belt on that he or she can’t unbuckle and so the potty dance begins and everyone starts to fiddle in urgency with the belt. Sometimes you make it, sometimes you don’t.
The Myself Belt means now there’s never a time that you won’t.
The Myself Belt, with its velcro fastening makes dressing and undressing easy for those ages 2-4 and comes in sizes XS (2 yrs/2T or 18″-20″ waist, 25 to 31lbs) through XL and even in sizes 7/8 or 9/10. There are more than 20 different styles and the belts start around $15 and include the option to personalize.
The belts come in many different kid friendly designs for both boys (think fire trucks, race cars) and girls (hearts and flowers). The leather belts are perfect for teens who might experience physical or cognitive issues and even adults who face limitations. Once you snap one end onto a belt loop, you just feed it thru the other loops and then secure it in front via the velcro.
I hear you, I hear you saying “Why didn’t I think of that?” Good question because it’s a simple solution to a constantly reoccuring need and it’s almost impossible to think it didn’t exist.
But it didn’t. Danielle and Talia made the move to market their invention after an exhaustive search which turned up nothing. (It would have been a lot easier to find a belt and buy it then to venture into entrepreneurship, but for these two it paid off big time for them) The Myself Belts are in more than 700 stores nationwide and for lucky readers who need one, I’ve got a girls size M, pink, belt that Talia gave me when I met her last month in New York City and now you can have it. (My girls are too big for it)
Subscribe to Kathy’s List, which gives me your email address and allows me to send you updates on other new products and posts, then email me at Kathy@KathyDowDiscovers.com and say, I need the belt! Someone will get lucky!
All information on how to purchase Myself Belts or to email Danielle and Talia will be posted on Kathy’s List.



